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The Founders Club launches new website

Visitors to The Founders Club’s newly relaunched website at are enjoying an enhanced user experience as they discover the community’s natural beauty, custom estate homes and its tradition-steeped Robert Trent Jones, Jr. championship golf course through video and photography.

“We wanted to move beyond basic design changes to update the site’s structure and improve navigation, whether users are on their phone, tablet or computer,” said Win Peniston, director of marketing for London Bay Homes, a leader in the Southwest Florida luxury home market for nearly 30 years. “We’ve learned that homebuyers want easy-to-find information, more photos and less clutter while learning about The Founders Club’s available homes and floor plans, prices and luxury amenities.”

In addition to more intuitive navigation, the redesigned site also incorporates interactive elements, including video about the community, lifestyle and builder. The videos showcase The Founders Club’s blend of a casual country club lifestyle, golf experience, comraderies and location that’s minutes away from shopping, dining and Gulf of Mexico beaches.

The enhanced website also provides photography galleries featuring The Founders Club’s amenities, lifestyle and fully furnished model homes. Additional information is also available on the new website about The Founders Club’s location related to its close proximity to downtown Sarasota’s cultural arts, shopping and dining venues.

The “Available Homes” tab features photography and video tours of each model home, including floor plans and information on available homesites. Three single-family luxury model homes are currently open for viewing at The Founders Club and offer three and four bedrooms, 3,300 to 4,300 square feet of living space and priced from $1,490,000 to $1,990,000.

An award-winning custom homebuilder and developer, London Bay Homes offers estates ranging from 2,200 to more than 6,000 square feet of living space at The Founders Club. Home prices start from the $700,000s to more than $5 million.

The 700-acre Founders Club, Sarasota’s premier golf and social club community, offers large homesites overlooking nature preserves, lakes and golf course fairways. The community features 100 protected live oaks and a natural habitat that attracts a variety of birds and wildlife.

The Founders Club is close to Sarasota’s famed Gulf of Mexico beaches, the University Town Center mall, and the acclaimed local restaurants, boutiques, and arts and cultural venues of downtown Sarasota.

Visitors can stop by The Founders Club Sales Center Monday through Saturday from 9 a.m. to 5 p.m., and Sunday from 10 a.m. to 5 p.m. located at 3001 Founders Club Drive, three miles east of I-75 on Fruitville Road, Exit 210.

For more information about The Founders Club, call 941-404-3107 or visit

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